Australia is one of the most beautiful countries in the world. With landmarks such as the Great Barrier Reef (which attracts tourists from all over the world for snorkeling, scuba diving, and surfing), Sydney Opera House, Sydney Harbor Bridge, and the Twelve Apostles (a series of amazing rock formations along Victoria Great Ocean Road), a trip to Australia is definitely a wonderful destination. It is known for having the cleanest and most breath taking beaches in the world, a thriving art culture, beautiful people, and an easygoing and carefree attitude.
One thing Australia is known for is its fashion! It is home to international designers Sass and Bide, Ksubi, Easton Pearson, and Zimmermann, to name a few. Sydney and Melbourne are the two major travel and fashion destinations in Australia, yet the cities are very different when it comes to style. The competition between the two cities is unspoken, but fierce, so don’t get caught in the middle. Come prepared!
Sydney is unique in the sense that it is a beach culture during the day and a bit more polished and pulled together in the evening. Popular activities amongst the Sydneysiders (residents of Sydney), besides lounging beach side, include taking a stroll along Oxford St. (a strip of 20+nightclubs and restaurants) for a glass of wine and a great dinner or discovering a new restaurant/bar opening.
Bondi: This is the landmark beach in Sydney and is a popular tourist destination. The must haves here are a simple bikini or trunks, casual shorts and t-shirts, flip flops (we like Havianas), and a hat (the ozone layer is depleting here at a rapid pace and sun protection is key to avoid sun burns and sun damage). Also, make sure to stop by the Bondi Markets on Sundays to find designer, vintage, and emerging designer fashions.
Tammarrama: This is the beautiful people beach. It is also where you go if you are looking for a good “perve session”, as the Australians say. Standard attire here includes your chicest designer swimsuit and trunks, leather sandals, and a great beach bag.
Newtown: This is the artsy part of Sydney. Many musicians, artists, poets, and actors call this area home. The “off the beaten” path and creativity is rampant here. This is also the area to find many unique restaurants and raw and vegan eateries. The style of dress here is casual, without restrictions, and comfortable. Keep it simple in jeans, “bohemian” style clothes, sandals, and t-shirts.
In general, Sydney is a very glamorous town. It’s style driven versus label driven. Sydneysiders are much appreciative of personal style. If you are traveling to Sydney in the winter, make sure to pack a medium weight jacket and light cashmere sweaters to ensure a warm and comfortable trip. Everything you wear, do it with confidence and you will hit all the right notes!